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Building Relationships for Success in Sales
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No one questions that making friends is a good thing. However, it’s not an easy thing, particularly when you’re cultivating business relationships. How do you make friends with customers you don’t like? How do you find common ground when there appears to be none? How do you start networking when you go to a business convention and you don’t know anyone? These are just some of the difficult questions that you may face in your day-to-day work as a salesperson. 

In this one-day workshop, you are going to discover that the business of business is making friends, and the business of all sales professionals is making friends and building relationships. Strategic friendships will make or break any business, no matter how big and no matter what kind of market.  

  • Introduction and Course Overview
  • How to Get People to Like You
  • What Influences People in Forming Relationships?
  • Influences at Work
  • Building Customer Connections
  • Disclosure (Johari Windows)
  • How to Win Friends and Influence People
  • Communication Skills for Relationship Selling
  • Listening
  • Active Listening
  • Asking Questions
  • Non-Verbal Messages
  • Managing the Mingling
  • The Handshake
  • Small Talk
  • Networking
  • Workshop Wrap-Up